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GameStop Wants You to Play Your Way in 2011

January 5, 2011
Retailer responds to common New Year's resolutions with a "game" plan to stay fit, spend time with family and receive a great reward

GRAPEVINE, Texas, Jan 05, 2011 (BUSINESS WIRE) --

To many people, a new year brings new resolutions. These can range from traditional resolutions like getting fit and staying healthy to making more time for family or yourself. No matter what the resolution, GameStop (NYSE: GME), the world's largest multi-channel video game retailer, has the game to make the experience your own.

To help reach personal goals, the company's "Play Your Way" in-store and online promotion emphasizes the growing number of active and family time video game options available including:

  • EA Sports Active 2
  • Just Dance 2
  • Your Shape Fitness Evolved
  • Kirby Epic Yarn
  • Little Big Planet 2
  • Family Game Night 3
  • Kinect Sports
  • Kinectimals
  • The Biggest Loser Ultimate Workout

As a special incentive, shoppers spending $59.99 or more on designated products from now through Feb. 6 will be able to choose a reward to make the experience their own: a free $15 T.G.I. Fridays gift card, a $15 fitness apparel gift card or a one-year magazine subscription of their choice from Cosmopolitan, Redbook, Good Housekeeping,Esquire, Popular Mechanics and more. Offer only applies to purchases in stores and on GameStop.com of new eligible products with a purchase totaling $59.99 or more. While supplies last. Limit one coupon per visit, per customer.

For additional information about GameStop's "Play Your Way" program please visit: www.gamestop.com/playyourway.

About GameStop Corp.

GameStop Corp. (NYSE: GME), a Fortune 500 and S&P 500 company headquartered in Grapevine, Texas, is the world's largest multi-channel video game retailer. GameStop's retail network and family of brands include 6,606 company-operated stores in 17 countries worldwide, www.Kongregate.com, a leading browser based game site with more than 10 million monthly unique visitors, and Game Informer(R) magazine, the leading multi-platform video game publication. The company also sells video games and related merchandise at www.GameStop.com. General information on GameStop Corp. can be obtained at the company's corporate website.

SOURCE: GameStop Corp. 

Beth Sharum
GameStop, Inc.
817-722-7281
bethsharum@gamestop.com